03 Jun 2025
Dating

a website to create date plan and send to your crush via social ...

...networks, plan include date, time, activities, embeded short videos from social network and pics, has tinder swipe for the other to choose

Confidence
Engagement
Net use signal
Net buy signal

Idea type: Swamp

The market has seen several mediocre solutions that nobody loves. Unless you can offer something fundamentally different, you’ll likely struggle to stand out or make money.

Should You Build It?

Don't build it.


Your are here

The idea of a website to plan dates and share them on social media falls into a crowded space where many have tried and failed. This category is known as a "Swamp" because the market has already seen quite a few attempts at similar solutions, and none have really taken off in a big way. With 6 similar products already out there, the competition is significant. Engagement with these existing products is low, as indicated by the average number of comments being only 0. No one seems to be explicitly clamoring to use or pay for these types of products, according to our analysis of similar product launches. Given this context, it's crucial to understand why previous solutions haven't resonated with users.

Recommendations

  1. Begin by conducting thorough market research to understand why existing date planning solutions haven't achieved widespread adoption. Talk to potential users, analyze competitor offerings, and identify pain points that current solutions fail to address. Understanding the 'why' behind the lack of success is crucial before investing further.
  2. Instead of targeting everyone, consider focusing on a specific niche or demographic that's underserved by current dating and planning apps. Perhaps a community for specific hobbies, age groups, or relationship types. Focusing on a niche lets you tailor the experience and marketing, increasing your chances of resonating with your target audience.
  3. Rather than building a complete platform from scratch, explore the possibility of creating tools or integrations that enhance existing dating platforms or social networks. For example, a date planning plugin for popular dating apps like Tinder or Bumble could be a way to test the market without significant upfront investment. The single similar product with comments, LoveTrack, positions itself as a curated interactive date night planner, so avoid directly competing with this positioning if you choose to build the product.
  4. Before committing to this idea, brainstorm adjacent problems within the dating and relationship space that might be more promising. Perhaps focus on tools for relationship maintenance, communication enhancement, or shared experiences outside of traditional dates. These areas might offer less competition and greater opportunities for innovation.
  5. Given the challenges and competitive landscape of the date planning space, it might be wise to explore other startup ideas where your time and resources could be better utilized. Carefully evaluate the potential return on investment before committing to a project with a high risk of failure. Consider what parts of this idea truly excite you and see if you can find other markets for those elements.

Questions

  1. What are the unmet needs or frustrations of singles or couples when it comes to planning dates, and how can this product uniquely address those issues in a way that existing solutions don't?
  2. Considering the lack of positive 'use' or 'buy' signals from similar products, what specific features or value propositions can be added to make your proposed date planning website truly indispensable for your target audience?
  3. If you were to focus on a niche market within the dating space, what would that niche be, and how would you tailor the date planning experience to resonate specifically with their interests and preferences?

Your are here

The idea of a website to plan dates and share them on social media falls into a crowded space where many have tried and failed. This category is known as a "Swamp" because the market has already seen quite a few attempts at similar solutions, and none have really taken off in a big way. With 6 similar products already out there, the competition is significant. Engagement with these existing products is low, as indicated by the average number of comments being only 0. No one seems to be explicitly clamoring to use or pay for these types of products, according to our analysis of similar product launches. Given this context, it's crucial to understand why previous solutions haven't resonated with users.

Recommendations

  1. Begin by conducting thorough market research to understand why existing date planning solutions haven't achieved widespread adoption. Talk to potential users, analyze competitor offerings, and identify pain points that current solutions fail to address. Understanding the 'why' behind the lack of success is crucial before investing further.
  2. Instead of targeting everyone, consider focusing on a specific niche or demographic that's underserved by current dating and planning apps. Perhaps a community for specific hobbies, age groups, or relationship types. Focusing on a niche lets you tailor the experience and marketing, increasing your chances of resonating with your target audience.
  3. Rather than building a complete platform from scratch, explore the possibility of creating tools or integrations that enhance existing dating platforms or social networks. For example, a date planning plugin for popular dating apps like Tinder or Bumble could be a way to test the market without significant upfront investment. The single similar product with comments, LoveTrack, positions itself as a curated interactive date night planner, so avoid directly competing with this positioning if you choose to build the product.
  4. Before committing to this idea, brainstorm adjacent problems within the dating and relationship space that might be more promising. Perhaps focus on tools for relationship maintenance, communication enhancement, or shared experiences outside of traditional dates. These areas might offer less competition and greater opportunities for innovation.
  5. Given the challenges and competitive landscape of the date planning space, it might be wise to explore other startup ideas where your time and resources could be better utilized. Carefully evaluate the potential return on investment before committing to a project with a high risk of failure. Consider what parts of this idea truly excite you and see if you can find other markets for those elements.

Questions

  1. What are the unmet needs or frustrations of singles or couples when it comes to planning dates, and how can this product uniquely address those issues in a way that existing solutions don't?
  2. Considering the lack of positive 'use' or 'buy' signals from similar products, what specific features or value propositions can be added to make your proposed date planning website truly indispensable for your target audience?
  3. If you were to focus on a niche market within the dating space, what would that niche be, and how would you tailor the date planning experience to resonate specifically with their interests and preferences?

  • Confidence: High
    • Number of similar products: 6
  • Engagement: Low
    • Average number of comments: 0
  • Net use signal: 60.0%
    • Positive use signal: 60.0%
    • Negative use signal: 0.0%
  • Net buy signal: 0.0%
    • Positive buy signal: 0.0%
    • Negative buy signal: 0.0%

This chart summarizes all the similar products we found for your idea in a single plot.

The x-axis represents the overall feedback each product received. This is calculated from the net use and buy signals that were expressed in the comments. The maximum is +1, which means all comments (across all similar products) were positive, expressed a willingness to use & buy said product. The minimum is -1 and it means the exact opposite.

The y-axis captures the strength of the signal, i.e. how many people commented and how does this rank against other products in this category. The maximum is +1, which means these products were the most liked, upvoted and talked about launches recently. The minimum is 0, meaning zero engagement or feedback was received.

The sizes of the product dots are determined by the relevance to your idea, where 10 is the maximum.

Your idea is the big blueish dot, which should lie somewhere in the polygon defined by these products. It can be off-center because we use custom weighting to summarize these metrics.

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