Should I Build It Should I Build It
24 Jun 2025
Languages Parenting

that allows parents of multilingual baby to track their toddler's new ...

...words in several alnguages including asl to track their development and whether they're matching the words between languages

Confidence
Engagement
Net use signal
Net buy signal

Idea type: Swamp

The market has seen several mediocre solutions that nobody loves. Unless you can offer something fundamentally different, you’ll likely struggle to stand out or make money.

Should You Build It?

Don't build it.

Your are here

Your idea for a multilingual baby word tracker falls into a crowded space, characterized by the 'Swamp' category. This means there are existing solutions, but none have truly captured the market's love. With 5 similar products already out there, competition is present. The average engagement for these products is low, with only 1 comment per product, indicating limited enthusiastic user feedback. There isn't any explicit positive feedback, or negative feedback from the existing products. Given this landscape, it's crucial to understand why current solutions haven't fully resonated and whether your approach offers a significantly differentiated value proposition.

Recommendations

  1. Begin by thoroughly researching existing multilingual language tracking apps and understanding their shortcomings. Look at user reviews, identify unmet needs, and pinpoint areas where these apps fail to deliver a seamless or effective experience for parents of multilingual babies. The similar products highlight the needs for supporting more languages and more age groups.
  2. If you decide to proceed, focus on a very specific niche within the multilingual baby market to differentiate yourself. Consider targeting specific language combinations, age ranges, or developmental milestones. For instance, focus on tracking vocabulary development for babies exposed to a specific set of languages like English, Spanish, and Mandarin from birth or focus on babies with certain learning challenges.
  3. Rather than building a direct competitor, explore the possibility of creating tools or resources for existing language learning platforms or apps. This could involve developing a specialized vocabulary tracking API, creating educational content, or offering consulting services to improve their multilingual tracking capabilities. This way you don't have to acquire users yourself.
  4. Consider related problems that may be more promising or less saturated. Perhaps focus on tools that help parents create a multilingual environment at home, resources for finding qualified multilingual caregivers, or platforms that connect multilingual families for support and language exchange.
  5. Given the challenges in this space, carefully evaluate whether this is the best use of your time and resources. There may be other opportunities that offer a higher chance of success and a greater return on investment. Don't be afraid to pivot to a different idea or market if the data suggests it's a wiser decision.
  6. Analyze the comments and feedback from similar products to understand the user's pain points and unmet needs. This will help you tailor your features and address the gaps in the market. Look at the inclusivity aspect mentioned in the similar products, and make sure you have a plan to adapt to different language proficiency levels among your users.

Questions

  1. What specific, unique features can you offer that directly address the shortcomings of existing multilingual baby word tracking apps and provide a superior user experience?
  2. How will you acquire users in a cost-effective way, given the existing competition and the low engagement seen in similar products?
  3. What is your long-term vision for this product? How do you plan to expand beyond the initial niche and create a sustainable business model in the multilingual baby market?

Your are here

Your idea for a multilingual baby word tracker falls into a crowded space, characterized by the 'Swamp' category. This means there are existing solutions, but none have truly captured the market's love. With 5 similar products already out there, competition is present. The average engagement for these products is low, with only 1 comment per product, indicating limited enthusiastic user feedback. There isn't any explicit positive feedback, or negative feedback from the existing products. Given this landscape, it's crucial to understand why current solutions haven't fully resonated and whether your approach offers a significantly differentiated value proposition.

Recommendations

  1. Begin by thoroughly researching existing multilingual language tracking apps and understanding their shortcomings. Look at user reviews, identify unmet needs, and pinpoint areas where these apps fail to deliver a seamless or effective experience for parents of multilingual babies. The similar products highlight the needs for supporting more languages and more age groups.
  2. If you decide to proceed, focus on a very specific niche within the multilingual baby market to differentiate yourself. Consider targeting specific language combinations, age ranges, or developmental milestones. For instance, focus on tracking vocabulary development for babies exposed to a specific set of languages like English, Spanish, and Mandarin from birth or focus on babies with certain learning challenges.
  3. Rather than building a direct competitor, explore the possibility of creating tools or resources for existing language learning platforms or apps. This could involve developing a specialized vocabulary tracking API, creating educational content, or offering consulting services to improve their multilingual tracking capabilities. This way you don't have to acquire users yourself.
  4. Consider related problems that may be more promising or less saturated. Perhaps focus on tools that help parents create a multilingual environment at home, resources for finding qualified multilingual caregivers, or platforms that connect multilingual families for support and language exchange.
  5. Given the challenges in this space, carefully evaluate whether this is the best use of your time and resources. There may be other opportunities that offer a higher chance of success and a greater return on investment. Don't be afraid to pivot to a different idea or market if the data suggests it's a wiser decision.
  6. Analyze the comments and feedback from similar products to understand the user's pain points and unmet needs. This will help you tailor your features and address the gaps in the market. Look at the inclusivity aspect mentioned in the similar products, and make sure you have a plan to adapt to different language proficiency levels among your users.

Questions

  1. What specific, unique features can you offer that directly address the shortcomings of existing multilingual baby word tracking apps and provide a superior user experience?
  2. How will you acquire users in a cost-effective way, given the existing competition and the low engagement seen in similar products?
  3. What is your long-term vision for this product? How do you plan to expand beyond the initial niche and create a sustainable business model in the multilingual baby market?

  • Confidence: Medium
    • Number of similar products: 5
  • Engagement: Low
    • Average number of comments: 1
  • Net use signal: 10.0%
    • Positive use signal: 10.0%
    • Negative use signal: 0.0%
  • Net buy signal: 0.0%
    • Positive buy signal: 0.0%
    • Negative buy signal: 0.0%

This chart summarizes all the similar products we found for your idea in a single plot.

The x-axis represents the overall feedback each product received. This is calculated from the net use and buy signals that were expressed in the comments. The maximum is +1, which means all comments (across all similar products) were positive, expressed a willingness to use & buy said product. The minimum is -1 and it means the exact opposite.

The y-axis captures the strength of the signal, i.e. how many people commented and how does this rank against other products in this category. The maximum is +1, which means these products were the most liked, upvoted and talked about launches recently. The minimum is 0, meaning zero engagement or feedback was received.

The sizes of the product dots are determined by the relevance to your idea, where 10 is the maximum.

Your idea is the big blueish dot, which should lie somewhere in the polygon defined by these products. It can be off-center because we use custom weighting to summarize these metrics.

Similar products

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I Made a Multilingual First Words App with a Dictionary and Midjourney

28 Nov 2023 Languages Education

My friends wanted their toddler to learn her first words in English, German and Vietnamese, but they couldn't find any good books for this combination. So I decided to help them by creating an app for their "first words" journey.The app is like a customisable board book:A realistic picture on the left page, then the word in 1 to 4 languages of your choice on the right page. When you tap on the picture, it changes and a realistic sound is played. The words can also be read out loud using text to speech.I used Midjourney to create "photos" for each word.- I chose this style because realistic images have been shown to help toddlers the most with real-world recognition. Detailed illustrations would have the same benefit, but it was too difficult to get a consistent style.- Most photos were generated in a few tries. Generating a dinner knife, a potty and the correct number of objects was quite difficult. A single banana was impossible for me. Even with image prompts I could only create pairs.Translations were done manually using dictionaries, and some languages were double-checked by native speakers.- Arabic, Chinese, Hindi, Japanese and Korean also show their romanisation to help non-native readers.Hope you too find the app useful.

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