We’re building an AI tool that creates hyper-personalized video ads ...
...for real estate agents. Imagine a realtor sending a video where they personally address a lead by name, mention their preferences (e.g., “3-bedroom home with a pool”), and showcase properties—all generated automatically using deepfake tech and GPT-4
Confidence
Engagement
Net use signal
Net buy signal
Idea type: Freemium
People love using similar products but resist paying. You’ll need to either find who will pay or create additional value that’s worth paying for.
Should You Build It?
Build but think about differentiation and monetization.
Your are here
You're entering the freemium AI-powered video ad space for real estate, a category where users appreciate the product but may hesitate to pay. The fact that we found 5 similar products suggests a real market need, but it also means you'll face competition. Based on discussions from similar product launches, efficiency gains and increased visibility are key benefits that resonate with real estate agents. Users are generally receptive to AI streamlining marketing but want features that justify the cost. Therefore, it's crucial to think about differentiation and how you will deliver value and demonstrate the ROI of your tool to convince users to pay for a premium version. The comments from similar product launches show that poor execution, like a weak landing page and integration issues, can be detrimental.
Recommendations
- Start by thoroughly understanding which features of your AI-generated video ads real estate agents find most valuable in the free version. Focus on gathering direct feedback to identify their pain points and areas where your tool significantly improves their workflow.
- Develop premium features that directly address the needs of your most active free users. This could include advanced personalization options, deeper analytics on ad performance, or integrations with other real estate marketing platforms. Consider features like 3D walkthroughs and immersive video experiences.
- Explore offering team-based pricing rather than individual subscriptions. Real estate agencies may be more willing to pay for a solution that benefits multiple agents, making it a more attractive investment. Offer features that facilitate collaboration and team management.
- Provide personalized support or consulting services as a premium add-on. Help agents optimize their video ad strategies and get the most out of your tool. Addressing integration issues and other pain points can significantly improve user satisfaction.
- Experiment with different pricing models using small groups of users. Offer tiered pricing plans with varying feature sets to gauge what agents are willing to pay for different levels of service. Monitor usage and conversion rates to fine-tune your pricing strategy.
- Prioritize a seamless and user-friendly experience. Based on user feedback from similar products, ensure your landing page is well-designed, the preparation process is smooth, and integrations are robust. Address functionality issues promptly.
- Demonstrate the long-term performance and ROI of your AI-powered video ads. Provide detailed analytics and tracking features that show agents the value they are getting from your tool. Highlight how your solution drives higher click-through rates and conversions.
- Consider expanding platform compatibility beyond initial offerings. The comments from similar product launches suggest users desire broader service compatibility, which could increase your tool's appeal.
Questions
- How can we ensure that our AI-generated videos do not come off as generic or impersonal, especially when using deepfake technology? What specific personalization levers can we offer to real estate agents to make the videos feel authentic and relevant to each lead?
- Given that users of similar products have requested 3D walkthroughs and immersive video experiences, how can we leverage these technologies to stand out in the market? What innovative features can we incorporate to set our product apart from competitors?
- How can we effectively measure and communicate the ROI of our AI-driven video ads to real estate agents? What key performance indicators (KPIs) should we track and showcase to justify the investment in our premium features?
Your are here
You're entering the freemium AI-powered video ad space for real estate, a category where users appreciate the product but may hesitate to pay. The fact that we found 5 similar products suggests a real market need, but it also means you'll face competition. Based on discussions from similar product launches, efficiency gains and increased visibility are key benefits that resonate with real estate agents. Users are generally receptive to AI streamlining marketing but want features that justify the cost. Therefore, it's crucial to think about differentiation and how you will deliver value and demonstrate the ROI of your tool to convince users to pay for a premium version. The comments from similar product launches show that poor execution, like a weak landing page and integration issues, can be detrimental.
Recommendations
- Start by thoroughly understanding which features of your AI-generated video ads real estate agents find most valuable in the free version. Focus on gathering direct feedback to identify their pain points and areas where your tool significantly improves their workflow.
- Develop premium features that directly address the needs of your most active free users. This could include advanced personalization options, deeper analytics on ad performance, or integrations with other real estate marketing platforms. Consider features like 3D walkthroughs and immersive video experiences.
- Explore offering team-based pricing rather than individual subscriptions. Real estate agencies may be more willing to pay for a solution that benefits multiple agents, making it a more attractive investment. Offer features that facilitate collaboration and team management.
- Provide personalized support or consulting services as a premium add-on. Help agents optimize their video ad strategies and get the most out of your tool. Addressing integration issues and other pain points can significantly improve user satisfaction.
- Experiment with different pricing models using small groups of users. Offer tiered pricing plans with varying feature sets to gauge what agents are willing to pay for different levels of service. Monitor usage and conversion rates to fine-tune your pricing strategy.
- Prioritize a seamless and user-friendly experience. Based on user feedback from similar products, ensure your landing page is well-designed, the preparation process is smooth, and integrations are robust. Address functionality issues promptly.
- Demonstrate the long-term performance and ROI of your AI-powered video ads. Provide detailed analytics and tracking features that show agents the value they are getting from your tool. Highlight how your solution drives higher click-through rates and conversions.
- Consider expanding platform compatibility beyond initial offerings. The comments from similar product launches suggest users desire broader service compatibility, which could increase your tool's appeal.
Questions
- How can we ensure that our AI-generated videos do not come off as generic or impersonal, especially when using deepfake technology? What specific personalization levers can we offer to real estate agents to make the videos feel authentic and relevant to each lead?
- Given that users of similar products have requested 3D walkthroughs and immersive video experiences, how can we leverage these technologies to stand out in the market? What innovative features can we incorporate to set our product apart from competitors?
- How can we effectively measure and communicate the ROI of our AI-driven video ads to real estate agents? What key performance indicators (KPIs) should we track and showcase to justify the investment in our premium features?
- Confidence: Medium
- Number of similar products: 5
- Engagement: Medium
- Average number of comments: 4
- Net use signal: 21.4%
- Positive use signal: 24.3%
- Negative use signal: 2.9%
- Net buy signal: -2.9%
- Positive buy signal: 0.0%
- Negative buy signal: 2.9%
Help
This chart summarizes all the similar products we found for your idea in a single plot.
The x-axis represents the overall feedback each product received. This is calculated from the net use and buy signals that were expressed in the comments. The maximum is +1, which means all comments (across all similar products) were positive, expressed a willingness to use & buy said product. The minimum is -1 and it means the exact opposite.
The y-axis captures the strength of the signal, i.e. how many people commented and how does this rank against other products in this category. The maximum is +1, which means these products were the most liked, upvoted and talked about launches recently. The minimum is 0, meaning zero engagement or feedback was received.
The sizes of the product dots are determined by the relevance to your idea, where 10 is the maximum.
Your idea is the big blueish dot, which should lie somewhere in the polygon defined by these products. It can be off-center because we use custom weighting to summarize these metrics.
The x-axis represents the overall feedback each product received. This is calculated from the net use and buy signals that were expressed in the comments. The maximum is +1, which means all comments (across all similar products) were positive, expressed a willingness to use & buy said product. The minimum is -1 and it means the exact opposite.
The y-axis captures the strength of the signal, i.e. how many people commented and how does this rank against other products in this category. The maximum is +1, which means these products were the most liked, upvoted and talked about launches recently. The minimum is 0, meaning zero engagement or feedback was received.
The sizes of the product dots are determined by the relevance to your idea, where 10 is the maximum.
Your idea is the big blueish dot, which should lie somewhere in the polygon defined by these products. It can be off-center because we use custom weighting to summarize these metrics.
Similar products
Relevance
Real Estate AI - Instantly convert property listings into videos
Real Estate AI is your one-stop solution for turning property listings into captivating marketing videos instantly. Batched processing, dynamic updates, and versatile platform integration - all at your fingertips!
The Product Hunt launch garnered positive feedback, particularly for its potential to streamline listing preparation and marketing for real estate agents via automated video creation. Users highlighted the benefits of increased efficiency and property visibility. Suggestions included incorporating 3D walkthroughs and immersive video experiences. While the tool itself was praised, one user pointed out issues regarding the landing page, preparation process, and integrations. Overall, the launch was well-received, with many congratulating the Real Estate AI team.
Users criticize the product's poor execution, including a weak landing page and integration issues. The lack of a fully immersive, 3D video walkthrough is a drawback. Users express frustration with browsing extensive property lists and suggest adding video visualization. One user suggested adding a 2D to 3D conversion feature to improve the experience.
87
12
25.0%
12
87
25.0%
Relevance
Extrovert Ai - Short Form Video Ai Agent
Our Video Ai learns about a brand's vision, goals, and market trends, so users can generate the best possible short form video post to grow their brand. Train your own Video Ai Agent for each campaign and generate perfect ideas for any endeavor!
2
2
Relevance
Roya AI - AI-powered marketing for real estate agents.
Transform your real estate marketing with the #1 AI-powered platform. Automate ad creation, targeting, and optimization across social media. Save up to 90% on costs and achieve 105% higher Click-Through Rates.
Roya AI simplifies marketing, promises higher click-through rates for realtors.
Asks about long-term performance and ROI tracking features.
11
1
100.0%
1
11
100.0%
Relevance
AI Ads - Generate winning video ads with AI using only the Store URL
Generate winning video ads with AI, using only the Store URL. Yes, that’s literally all you have to do. It's the first multimodal AI, combining models for text, image, voice, video, and more. Need Shopify example? kyliecosmetics.com. Results are mindblowing.
The Product Hunt launch received mixed feedback. Some users gave positive recommendations and congratulated the team. However, a significant portion of the comments highlighted issues: one user reported that the AI ads buttons in CreatorKit were not working and another felt that the tool was prematurely launched and unusable. Several users inquired about platform compatibility, with some noting it currently only supports Shopify and suggesting expansion to other platforms like blogs and general services. The functionality was seen as promising, but availability beyond Shopify is desired.
Users criticized the CreatorKit AI launch on Product Hunt for functionality issues, specifically non-functional buttons on the ads page. Some users felt the tool was broken and unfit for launch. Additionally, the app's limited support for only Shopify stores was a concern, with users requesting broader service compatibility.
102
8
25.0%
-12.5%
8
102
37.5%