Should I Build It Should I Build It
25 Apr 2025
DeFi

an assistant to execute and track defi transactions, and combine them

Confidence
Engagement
Net use signal
Net buy signal

Idea type: Freemium

People love using similar products but resist paying. You’ll need to either find who will pay or create additional value that’s worth paying for.

Should You Build It?

Build but think about differentiation and monetization.

Your are here

Your idea for a DeFi transaction assistant falls into the 'Freemium' category. This means users see value in these tools, but often hesitate to pay for them outright. With 9 similar products already out there and medium engagement (avg 6 comments), competition is definitely present. The comments across similar products are overall positive. To succeed, you'll need a strong differentiation strategy and a clear path to monetization. The good news is that many users are actively exploring DeFi tools, so there's an audience for your product, but you need to carefully consider how to convert free users into paying customers while dealing with the existing competition.

Recommendations

  1. Start by deeply understanding which user segments benefit most from the free version of your DeFi assistant. Analyze usage patterns to identify power users who are ripe for conversion. Focus on their needs and pain points to inform your premium feature development.
  2. Develop premium features that provide significant added value for those power users. This could include advanced analytics, automated strategy optimization, or exclusive access to curated DeFi opportunities. The discussion around DeFi Lens shows that users appreciate tools that improve their trading strategies and provide insightful data.
  3. Explore team-based pricing models if your tool is suitable for collaborative use. Offering team licenses can be a more attractive monetization strategy than individual subscriptions, especially for DeFi investment groups or DAOs.
  4. Consider offering personalized onboarding, support, or DeFi consulting services as a premium offering. Many users, particularly those new to DeFi, would value expert guidance and assistance in navigating the complexities of the space. SEC, see you!, was praised for it's engaging UI. UI and UX will be important for onboarding in your project.
  5. Experiment with different pricing tiers and models with small groups of users before a full-scale launch. A/B test freemium vs. trial periods, usage-based pricing, or feature-locked tiers to determine the optimal approach. Sentio was praised for it's landing page. Make sure your landing page is well designed and converts.
  6. Pay close attention to user feedback from existing platforms like Rome Terminal, Valha, DeFi Lens, and Sentio. Identify unmet needs and pain points in their offerings, and use this information to differentiate your product and provide a superior user experience.
  7. Given that Valha's launch highlighted the ease of integration as a key selling point, prioritize seamless connectivity with various DeFi protocols and platforms. Make your API easy to use for developers who want to integrate the product.
  8. Create content showcasing use cases and tutorials for advanced features. Show potential users how your tool can save them time and improve their DeFi performance. DeFi Lens did this well through AI explanation generation.

Questions

  1. What specific unmet needs in the DeFi transaction management space can your assistant address better than existing solutions, and how will you demonstrate this value to potential paying customers?
  2. Given the freemium nature of this category, what innovative pricing strategies beyond traditional subscriptions could you implement to incentivize users to upgrade to premium features?
  3. How can you leverage community building and user feedback to continuously refine your product and ensure it remains a valuable tool for both free and paying users in the rapidly evolving DeFi landscape?

Your are here

Your idea for a DeFi transaction assistant falls into the 'Freemium' category. This means users see value in these tools, but often hesitate to pay for them outright. With 9 similar products already out there and medium engagement (avg 6 comments), competition is definitely present. The comments across similar products are overall positive. To succeed, you'll need a strong differentiation strategy and a clear path to monetization. The good news is that many users are actively exploring DeFi tools, so there's an audience for your product, but you need to carefully consider how to convert free users into paying customers while dealing with the existing competition.

Recommendations

  1. Start by deeply understanding which user segments benefit most from the free version of your DeFi assistant. Analyze usage patterns to identify power users who are ripe for conversion. Focus on their needs and pain points to inform your premium feature development.
  2. Develop premium features that provide significant added value for those power users. This could include advanced analytics, automated strategy optimization, or exclusive access to curated DeFi opportunities. The discussion around DeFi Lens shows that users appreciate tools that improve their trading strategies and provide insightful data.
  3. Explore team-based pricing models if your tool is suitable for collaborative use. Offering team licenses can be a more attractive monetization strategy than individual subscriptions, especially for DeFi investment groups or DAOs.
  4. Consider offering personalized onboarding, support, or DeFi consulting services as a premium offering. Many users, particularly those new to DeFi, would value expert guidance and assistance in navigating the complexities of the space. SEC, see you!, was praised for it's engaging UI. UI and UX will be important for onboarding in your project.
  5. Experiment with different pricing tiers and models with small groups of users before a full-scale launch. A/B test freemium vs. trial periods, usage-based pricing, or feature-locked tiers to determine the optimal approach. Sentio was praised for it's landing page. Make sure your landing page is well designed and converts.
  6. Pay close attention to user feedback from existing platforms like Rome Terminal, Valha, DeFi Lens, and Sentio. Identify unmet needs and pain points in their offerings, and use this information to differentiate your product and provide a superior user experience.
  7. Given that Valha's launch highlighted the ease of integration as a key selling point, prioritize seamless connectivity with various DeFi protocols and platforms. Make your API easy to use for developers who want to integrate the product.
  8. Create content showcasing use cases and tutorials for advanced features. Show potential users how your tool can save them time and improve their DeFi performance. DeFi Lens did this well through AI explanation generation.

Questions

  1. What specific unmet needs in the DeFi transaction management space can your assistant address better than existing solutions, and how will you demonstrate this value to potential paying customers?
  2. Given the freemium nature of this category, what innovative pricing strategies beyond traditional subscriptions could you implement to incentivize users to upgrade to premium features?
  3. How can you leverage community building and user feedback to continuously refine your product and ensure it remains a valuable tool for both free and paying users in the rapidly evolving DeFi landscape?

  • Confidence: High
    • Number of similar products: 9
  • Engagement: Medium
    • Average number of comments: 6
  • Net use signal: 27.8%
    • Positive use signal: 27.8%
    • Negative use signal: 0.0%
  • Net buy signal: 0.0%
    • Positive buy signal: 0.0%
    • Negative buy signal: 0.0%

This chart summarizes all the similar products we found for your idea in a single plot.

The x-axis represents the overall feedback each product received. This is calculated from the net use and buy signals that were expressed in the comments. The maximum is +1, which means all comments (across all similar products) were positive, expressed a willingness to use & buy said product. The minimum is -1 and it means the exact opposite.

The y-axis captures the strength of the signal, i.e. how many people commented and how does this rank against other products in this category. The maximum is +1, which means these products were the most liked, upvoted and talked about launches recently. The minimum is 0, meaning zero engagement or feedback was received.

The sizes of the product dots are determined by the relevance to your idea, where 10 is the maximum.

Your idea is the big blueish dot, which should lie somewhere in the polygon defined by these products. It can be off-center because we use custom weighting to summarize these metrics.

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