23 Jun 2025
Human Resources

Providing social engineering training to company employees in real ...

...time during work day

Confidence
Engagement
Net use signal
Net buy signal

Idea type: Minimal Signal

There’s barely any market activity - either because the problem is very niche or not important enough. You’ll need to prove real demand exists before investing significant time.

Should You Build It?

Not yet, validate more.


Your are here

Your idea of providing real-time social engineering training to company employees falls into a category where market validation is crucial. The 'Minimal Signal' category indicates that there's not a lot of established demand for this specific approach, as reflected by the low number of similar products (n_matches = 1). This doesn't necessarily mean it's a bad idea, but it does suggest that you'll need to actively demonstrate the value and demand before investing heavily in development. Engagement for similar ideas is low (avg n_comments = 1), implying that generating buzz and user interest might be challenging initially. It's essential to prioritize validating the problem and your solution with potential customers to see if there's genuine interest in your real-time training concept.

Recommendations

  1. Begin by identifying specific pain points related to social engineering within companies. Instead of immediately building a product, start by manually offering tailored training sessions or workshops to a small group of companies. This will allow you to gather direct feedback and refine your approach based on real-world scenarios.
  2. Leverage online communities where HR professionals or security officers gather to understand their challenges and gauge interest in your real-time training concept. Frame your offering as a solution to immediate threats and focus on how it can prevent costly security breaches. Share relevant articles or case studies to establish credibility.
  3. Create a compelling explainer video that demonstrates how your real-time training works and the benefits it provides. Highlight the unique aspects of your solution, such as its adaptability to different employee roles and its integration with existing security protocols. Use the video to collect sign-ups for a waiting list or early access program.
  4. Offer a freemium version with limited features to generate initial traction and collect user feedback. Analyze the usage patterns of the freemium users to identify areas for improvement and potential upselling opportunities. Consider offering a premium version with advanced features like personalized training paths and detailed reporting.
  5. Based on the discussion summary of 'OutThink', which leverages AI for adaptive learning, explore how you can incorporate adaptive learning principles into your training modules. Tailor the training content based on individual employee performance and knowledge gaps. This personalized approach can make the training more engaging and effective.
  6. Seek testimonials and case studies from early adopters to build social proof. Showcase how your real-time training has helped companies prevent social engineering attacks and improve their security posture. Use these testimonials in your marketing materials and on your website to build trust and credibility.

Questions

  1. What specific metrics will you use to measure the effectiveness of your real-time social engineering training and how will you demonstrate ROI to potential clients?
  2. Considering the low engagement observed in similar products, what innovative strategies will you employ to ensure your training is not only informative but also captivating and memorable for employees?
  3. Given that the idea falls into the 'Minimal Signal' category, what is your plan for pivoting or adapting the idea if the initial validation efforts don't yield promising results within a specific timeframe (e.g., 3 weeks)?

Your are here

Your idea of providing real-time social engineering training to company employees falls into a category where market validation is crucial. The 'Minimal Signal' category indicates that there's not a lot of established demand for this specific approach, as reflected by the low number of similar products (n_matches = 1). This doesn't necessarily mean it's a bad idea, but it does suggest that you'll need to actively demonstrate the value and demand before investing heavily in development. Engagement for similar ideas is low (avg n_comments = 1), implying that generating buzz and user interest might be challenging initially. It's essential to prioritize validating the problem and your solution with potential customers to see if there's genuine interest in your real-time training concept.

Recommendations

  1. Begin by identifying specific pain points related to social engineering within companies. Instead of immediately building a product, start by manually offering tailored training sessions or workshops to a small group of companies. This will allow you to gather direct feedback and refine your approach based on real-world scenarios.
  2. Leverage online communities where HR professionals or security officers gather to understand their challenges and gauge interest in your real-time training concept. Frame your offering as a solution to immediate threats and focus on how it can prevent costly security breaches. Share relevant articles or case studies to establish credibility.
  3. Create a compelling explainer video that demonstrates how your real-time training works and the benefits it provides. Highlight the unique aspects of your solution, such as its adaptability to different employee roles and its integration with existing security protocols. Use the video to collect sign-ups for a waiting list or early access program.
  4. Offer a freemium version with limited features to generate initial traction and collect user feedback. Analyze the usage patterns of the freemium users to identify areas for improvement and potential upselling opportunities. Consider offering a premium version with advanced features like personalized training paths and detailed reporting.
  5. Based on the discussion summary of 'OutThink', which leverages AI for adaptive learning, explore how you can incorporate adaptive learning principles into your training modules. Tailor the training content based on individual employee performance and knowledge gaps. This personalized approach can make the training more engaging and effective.
  6. Seek testimonials and case studies from early adopters to build social proof. Showcase how your real-time training has helped companies prevent social engineering attacks and improve their security posture. Use these testimonials in your marketing materials and on your website to build trust and credibility.

Questions

  1. What specific metrics will you use to measure the effectiveness of your real-time social engineering training and how will you demonstrate ROI to potential clients?
  2. Considering the low engagement observed in similar products, what innovative strategies will you employ to ensure your training is not only informative but also captivating and memorable for employees?
  3. Given that the idea falls into the 'Minimal Signal' category, what is your plan for pivoting or adapting the idea if the initial validation efforts don't yield promising results within a specific timeframe (e.g., 3 weeks)?

  • Confidence: Low
    • Number of similar products: 1
  • Engagement: Low
    • Average number of comments: 1
  • Net use signal: 90.0%
    • Positive use signal: 90.0%
    • Negative use signal: 0.0%
  • Net buy signal: 0.0%
    • Positive buy signal: 0.0%
    • Negative buy signal: 0.0%

This chart summarizes all the similar products we found for your idea in a single plot.

The x-axis represents the overall feedback each product received. This is calculated from the net use and buy signals that were expressed in the comments. The maximum is +1, which means all comments (across all similar products) were positive, expressed a willingness to use & buy said product. The minimum is -1 and it means the exact opposite.

The y-axis captures the strength of the signal, i.e. how many people commented and how does this rank against other products in this category. The maximum is +1, which means these products were the most liked, upvoted and talked about launches recently. The minimum is 0, meaning zero engagement or feedback was received.

The sizes of the product dots are determined by the relevance to your idea, where 10 is the maximum.

Your idea is the big blueish dot, which should lie somewhere in the polygon defined by these products. It can be off-center because we use custom weighting to summarize these metrics.

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OutThink - Free Adaptive Security Awareness Training For SMBs

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