02 Jul 2025
Free Games Games

A flappy bird style game with other flying creatures, unlock able ...

...skins and more.

Confidence
Engagement
Net use signal
Net buy signal

Idea type: Swamp

The market has seen several mediocre solutions that nobody loves. Unless you can offer something fundamentally different, you’ll likely struggle to stand out or make money.

Should You Build It?

Don't build it.


Your are here

Your idea for a Flappy Bird-style game taps into a familiar and addictive gameplay loop. However, the "Swamp" category designation isn't encouraging; it suggests the market is saturated with similar, often mediocre, games. Our analysis found 8 similar products, so competition will be stiff. The engagement (average number of comments) is low, with only 1 comment per product. There's neither significant positive nor negative sentiment towards using or buying similar products based on our metrics. This means you'll need to differentiate your game significantly to capture attention and stand out in a crowded space. Be brutally honest with yourself on where your product differs from the existing ones.

Recommendations

  1. Deeply analyze existing Flappy Bird-style games and their failures. Don't just play them, but dissect what didn't resonate with players. Understand why they didn't achieve lasting popularity or monetization.
  2. Identify a specific niche or underserved audience within the casual gaming market. Instead of targeting everyone, focus on a demographic with particular interests or preferences that your game can cater to. For example, can you create a flappy bird for STEM enthusiasts or for fantasy / RPG fans?
  3. Consider building tools or resources for game developers creating similar games. This could be a level editor, asset pack, or SDK that makes it easier to create and monetize flappy bird style games, this approach will allow you to get a slice of the market without releasing a full product. You can also integrate a custom ad SDK for other similar games and share revshare.
  4. Explore adjacent problems or mechanics within the casual gaming genre that might be more promising. Can you combine the core flapping mechanic with other successful genres like puzzle games or idle clickers?
  5. Given the high competition and low engagement, seriously consider if this is the best use of your time and resources. There might be other game ideas or genres where you have a higher chance of success.
  6. Monetization is key. Since you are making a mobile game, ensure you get this right. Ads is the obvious answer but consider non-intrusive rewarded video ads. Or even better, try to figure out a subscription model that adds value to players.

Questions

  1. What specific, unique gameplay mechanic or theme will differentiate your game from the hundreds of other Flappy Bird clones already available?
  2. How will you acquire users cost-effectively, given the low engagement and high competition in the casual gaming market?
  3. How can you build a community around your game to ensure long-term retention, especially considering the comments data indicates low engagement for similar games?

Your are here

Your idea for a Flappy Bird-style game taps into a familiar and addictive gameplay loop. However, the "Swamp" category designation isn't encouraging; it suggests the market is saturated with similar, often mediocre, games. Our analysis found 8 similar products, so competition will be stiff. The engagement (average number of comments) is low, with only 1 comment per product. There's neither significant positive nor negative sentiment towards using or buying similar products based on our metrics. This means you'll need to differentiate your game significantly to capture attention and stand out in a crowded space. Be brutally honest with yourself on where your product differs from the existing ones.

Recommendations

  1. Deeply analyze existing Flappy Bird-style games and their failures. Don't just play them, but dissect what didn't resonate with players. Understand why they didn't achieve lasting popularity or monetization.
  2. Identify a specific niche or underserved audience within the casual gaming market. Instead of targeting everyone, focus on a demographic with particular interests or preferences that your game can cater to. For example, can you create a flappy bird for STEM enthusiasts or for fantasy / RPG fans?
  3. Consider building tools or resources for game developers creating similar games. This could be a level editor, asset pack, or SDK that makes it easier to create and monetize flappy bird style games, this approach will allow you to get a slice of the market without releasing a full product. You can also integrate a custom ad SDK for other similar games and share revshare.
  4. Explore adjacent problems or mechanics within the casual gaming genre that might be more promising. Can you combine the core flapping mechanic with other successful genres like puzzle games or idle clickers?
  5. Given the high competition and low engagement, seriously consider if this is the best use of your time and resources. There might be other game ideas or genres where you have a higher chance of success.
  6. Monetization is key. Since you are making a mobile game, ensure you get this right. Ads is the obvious answer but consider non-intrusive rewarded video ads. Or even better, try to figure out a subscription model that adds value to players.

Questions

  1. What specific, unique gameplay mechanic or theme will differentiate your game from the hundreds of other Flappy Bird clones already available?
  2. How will you acquire users cost-effectively, given the low engagement and high competition in the casual gaming market?
  3. How can you build a community around your game to ensure long-term retention, especially considering the comments data indicates low engagement for similar games?

  • Confidence: High
    • Number of similar products: 8
  • Engagement: Low
    • Average number of comments: 1
  • Net use signal: 13.3%
    • Positive use signal: 13.3%
    • Negative use signal: 0.0%
  • Net buy signal: 0.0%
    • Positive buy signal: 0.0%
    • Negative buy signal: 0.0%

This chart summarizes all the similar products we found for your idea in a single plot.

The x-axis represents the overall feedback each product received. This is calculated from the net use and buy signals that were expressed in the comments. The maximum is +1, which means all comments (across all similar products) were positive, expressed a willingness to use & buy said product. The minimum is -1 and it means the exact opposite.

The y-axis captures the strength of the signal, i.e. how many people commented and how does this rank against other products in this category. The maximum is +1, which means these products were the most liked, upvoted and talked about launches recently. The minimum is 0, meaning zero engagement or feedback was received.

The sizes of the product dots are determined by the relevance to your idea, where 10 is the maximum.

Your idea is the big blueish dot, which should lie somewhere in the polygon defined by these products. It can be off-center because we use custom weighting to summarize these metrics.

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