Should I Build It Should I Build It
01 Jul 2025
Productivity Business

An app to connect business based in the project you want to accomplish

Confidence
Engagement
Net use signal
Net buy signal

Idea type: Swamp

The market has seen several mediocre solutions that nobody loves. Unless you can offer something fundamentally different, you’ll likely struggle to stand out or make money.

Should You Build It?

Don't build it.

Your are here

You're entering a "Swamp" category, meaning several similar solutions already exist, but haven't really taken off. Our analysis found 3 similar products. The fact that there are some matches gives us medium confidence in this categorization. The engagement for these similar products is low, averaging only 1 comment per product. Unfortunately, we don't have use or buy signals, meaning no one really talked about using or paying for these similar products in the comments. Given that the category is already crowded with mediocre solutions, and similar products are not getting much engagement (comments), it's going to be an uphill battle to make your project stand out.

Recommendations

  1. First, you need to deeply understand why the existing solutions haven’t found broad adoption. Don't just assume you know; conduct thorough market research and talk to potential users of these existing solutions to understand their pain points and unmet needs. This will help you identify the gaps in the market that your app could potentially fill.
  2. If you decide to move forward, identify a very specific niche or industry that is underserved by existing business connection apps. Generic solutions rarely succeed. Focus on a particular type of business or project with unique needs and tailor your app to meet those specific requirements. Perhaps focus on businesses that are involved in climate related projects and create a marketplace and communication tool for them.
  3. Instead of directly competing with established platforms, explore the possibility of building tools or integrations for them. Can you create a valuable add-on or plugin for an existing platform that enhances its functionality and makes it more useful for a specific type of project or business? This might be an easier way to enter the market and gain traction.
  4. Consider adjacent problems that you can solve. Given the challenges in the business connection app space, explore problems related to project management, communication, or resource allocation that might be more addressable and offer a clearer path to success. Often, solving a smaller, more focused problem can create a better opportunity.
  5. Alternatively, save your resources and energy for a potentially better opportunity. The market for connecting businesses is competitive and existing solutions haven't broken through. Don't feel compelled to pursue this idea if the market research doesn't support it, as it might be wiser to direct your energy to a different challenge.

Questions

  1. What specific unmet needs of businesses involved in project collaboration are not being addressed by existing solutions, and how will your app uniquely address them?
  2. Given the low engagement observed in similar products, what is your plan to drive user adoption and create a vibrant community around your app?
  3. How can you leverage any potential positive feedback on your product launches to gain more traction?

Your are here

You're entering a "Swamp" category, meaning several similar solutions already exist, but haven't really taken off. Our analysis found 3 similar products. The fact that there are some matches gives us medium confidence in this categorization. The engagement for these similar products is low, averaging only 1 comment per product. Unfortunately, we don't have use or buy signals, meaning no one really talked about using or paying for these similar products in the comments. Given that the category is already crowded with mediocre solutions, and similar products are not getting much engagement (comments), it's going to be an uphill battle to make your project stand out.

Recommendations

  1. First, you need to deeply understand why the existing solutions haven’t found broad adoption. Don't just assume you know; conduct thorough market research and talk to potential users of these existing solutions to understand their pain points and unmet needs. This will help you identify the gaps in the market that your app could potentially fill.
  2. If you decide to move forward, identify a very specific niche or industry that is underserved by existing business connection apps. Generic solutions rarely succeed. Focus on a particular type of business or project with unique needs and tailor your app to meet those specific requirements. Perhaps focus on businesses that are involved in climate related projects and create a marketplace and communication tool for them.
  3. Instead of directly competing with established platforms, explore the possibility of building tools or integrations for them. Can you create a valuable add-on or plugin for an existing platform that enhances its functionality and makes it more useful for a specific type of project or business? This might be an easier way to enter the market and gain traction.
  4. Consider adjacent problems that you can solve. Given the challenges in the business connection app space, explore problems related to project management, communication, or resource allocation that might be more addressable and offer a clearer path to success. Often, solving a smaller, more focused problem can create a better opportunity.
  5. Alternatively, save your resources and energy for a potentially better opportunity. The market for connecting businesses is competitive and existing solutions haven't broken through. Don't feel compelled to pursue this idea if the market research doesn't support it, as it might be wiser to direct your energy to a different challenge.

Questions

  1. What specific unmet needs of businesses involved in project collaboration are not being addressed by existing solutions, and how will your app uniquely address them?
  2. Given the low engagement observed in similar products, what is your plan to drive user adoption and create a vibrant community around your app?
  3. How can you leverage any potential positive feedback on your product launches to gain more traction?

  • Confidence: Medium
    • Number of similar products: 3
  • Engagement: Low
    • Average number of comments: 1
  • Net use signal: 0.0%
    • Positive use signal: 0.0%
    • Negative use signal: 0.0%
  • Net buy signal: 0.0%
    • Positive buy signal: 0.0%
    • Negative buy signal: 0.0%

This chart summarizes all the similar products we found for your idea in a single plot.

The x-axis represents the overall feedback each product received. This is calculated from the net use and buy signals that were expressed in the comments. The maximum is +1, which means all comments (across all similar products) were positive, expressed a willingness to use & buy said product. The minimum is -1 and it means the exact opposite.

The y-axis captures the strength of the signal, i.e. how many people commented and how does this rank against other products in this category. The maximum is +1, which means these products were the most liked, upvoted and talked about launches recently. The minimum is 0, meaning zero engagement or feedback was received.

The sizes of the product dots are determined by the relevance to your idea, where 10 is the maximum.

Your idea is the big blueish dot, which should lie somewhere in the polygon defined by these products. It can be off-center because we use custom weighting to summarize these metrics.

Similar products

Relevance

Connective - We connect businesses through a chat application

09 May 2023 Community Business Messaging

Connective is a b2b chat app with a discovery page to find businesses by industry and location, an add-to-my-network page to connect with them, and a messaging feature for seamless communication. Grow your business connections with Connective.

The Product Hunt launch is receiving congratulations, specifically to Pratham. Users find the offering interesting and the UI design great. One user inquired if it's intended as a Slack replacement.

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