Should I Build It Should I Build It
29 May 2025
Games

esports version of ZOHO, for everyone within the esports world.

Confidence
Engagement
Net use signal
Net buy signal

Idea type: Swamp

The market has seen several mediocre solutions that nobody loves. Unless you can offer something fundamentally different, you’ll likely struggle to stand out or make money.

Should You Build It?

Don't build it.

Your are here

The idea of an esports version of Zoho aims to provide a comprehensive suite of tools for individuals and teams within the esports world. However, the 'Swamp' category indicates that numerous mediocre solutions already exist, making it challenging to stand out. With 13 similar products identified, the competition is considerable. The engagement with these similar products is low, as indicated by the average of 2 comments per product. The lack of positive use and buy signals further emphasizes the saturated nature of this market. Given these factors, entering this market requires careful consideration and a highly differentiated approach.

Recommendations

  1. Given the crowded market, start by deeply researching why existing esports management solutions haven't fully satisfied users. Look for specific pain points or unmet needs within the esports ecosystem, focusing on areas where current tools fall short. For example, the similar product 'Turf' received criticism for limiting game options, indicating a need for greater flexibility.
  2. Instead of directly competing with established players, consider focusing on a specific niche within esports, such as mobile esports teams, college leagues, or a particular game genre. Catering to a smaller, well-defined audience allows you to tailor your product and build a loyal user base. ELO.PUB demonstrates the value of focusing on novices and skill players.
  3. Explore the possibility of developing tools or integrations that enhance existing esports platforms rather than creating a standalone product. For example, you could build a plugin for Discord or Slack that adds esports-specific features like tournament scheduling or team communication tools. This approach allows you to leverage existing user bases and avoid the challenge of building a new platform from scratch.
  4. Based on the Zoho comparison, the criticism around Zoho Cliq 5.0 suggests users need an offline mode. Thus, if you do move forward, provide key features offline to service areas with low network connectivity. This could be a key differentiator
  5. Prioritize user experience and design. Turf was praised for its design, which shows how important it is in the market. Thus, make sure your product is beautiful to use and easy to understand.
  6. Focus on community building and engagement. Since Truf was criticized for lacking active communities, think about building features that will promote community and active participation by the users.

Questions

  1. What are the critical, unmet needs of esports teams and organizations that current management tools fail to address, and how can your solution uniquely solve these problems?
  2. How can you build a strong community around your platform and foster engagement among esports players and fans, particularly in light of criticisms leveled against similar platforms?
  3. Given the 'Swamp' category and the competition, what is your plan to achieve product-market fit and avoid becoming another mediocre solution that nobody loves?

Your are here

The idea of an esports version of Zoho aims to provide a comprehensive suite of tools for individuals and teams within the esports world. However, the 'Swamp' category indicates that numerous mediocre solutions already exist, making it challenging to stand out. With 13 similar products identified, the competition is considerable. The engagement with these similar products is low, as indicated by the average of 2 comments per product. The lack of positive use and buy signals further emphasizes the saturated nature of this market. Given these factors, entering this market requires careful consideration and a highly differentiated approach.

Recommendations

  1. Given the crowded market, start by deeply researching why existing esports management solutions haven't fully satisfied users. Look for specific pain points or unmet needs within the esports ecosystem, focusing on areas where current tools fall short. For example, the similar product 'Turf' received criticism for limiting game options, indicating a need for greater flexibility.
  2. Instead of directly competing with established players, consider focusing on a specific niche within esports, such as mobile esports teams, college leagues, or a particular game genre. Catering to a smaller, well-defined audience allows you to tailor your product and build a loyal user base. ELO.PUB demonstrates the value of focusing on novices and skill players.
  3. Explore the possibility of developing tools or integrations that enhance existing esports platforms rather than creating a standalone product. For example, you could build a plugin for Discord or Slack that adds esports-specific features like tournament scheduling or team communication tools. This approach allows you to leverage existing user bases and avoid the challenge of building a new platform from scratch.
  4. Based on the Zoho comparison, the criticism around Zoho Cliq 5.0 suggests users need an offline mode. Thus, if you do move forward, provide key features offline to service areas with low network connectivity. This could be a key differentiator
  5. Prioritize user experience and design. Turf was praised for its design, which shows how important it is in the market. Thus, make sure your product is beautiful to use and easy to understand.
  6. Focus on community building and engagement. Since Truf was criticized for lacking active communities, think about building features that will promote community and active participation by the users.

Questions

  1. What are the critical, unmet needs of esports teams and organizations that current management tools fail to address, and how can your solution uniquely solve these problems?
  2. How can you build a strong community around your platform and foster engagement among esports players and fans, particularly in light of criticisms leveled against similar platforms?
  3. Given the 'Swamp' category and the competition, what is your plan to achieve product-market fit and avoid becoming another mediocre solution that nobody loves?

  • Confidence: High
    • Number of similar products: 13
  • Engagement: Low
    • Average number of comments: 2
  • Net use signal: 24.3%
    • Positive use signal: 24.3%
    • Negative use signal: 0.0%
  • Net buy signal: 4.3%
    • Positive buy signal: 4.3%
    • Negative buy signal: 0.0%

This chart summarizes all the similar products we found for your idea in a single plot.

The x-axis represents the overall feedback each product received. This is calculated from the net use and buy signals that were expressed in the comments. The maximum is +1, which means all comments (across all similar products) were positive, expressed a willingness to use & buy said product. The minimum is -1 and it means the exact opposite.

The y-axis captures the strength of the signal, i.e. how many people commented and how does this rank against other products in this category. The maximum is +1, which means these products were the most liked, upvoted and talked about launches recently. The minimum is 0, meaning zero engagement or feedback was received.

The sizes of the product dots are determined by the relevance to your idea, where 10 is the maximum.

Your idea is the big blueish dot, which should lie somewhere in the polygon defined by these products. It can be off-center because we use custom weighting to summarize these metrics.

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